That said, we are not averse to sharing some small pearls of
wisdom from our, quite frankly, brilliant estate agents on the
things to consider before and during the marketing process:
Before you launch, instruct your solicitor to prepare all the
documentation, so that a contract can be sent out with no delay
once your agent has found a buyer.
Timing the launch
The best time to launch most properties is usually between
mid-January and mid-March or early September. If you have a
particularly special garden or roof terrace, try to coincide your
launch with it looking its best.
Presentation needn't be time-consuming or expensive, but it
does, in every single case, make the whole difference. Make sure
you get proper advice.
Setting your asking price
It is always sensible to get more than one opinion, and do not
fall into the trap of simply choosing your estate agent
because they gave you the highest valuation. Make sure they back
their opinion up with reliable evidence.
Try to use to an agent who has a good track record of selling
property like your own, and preferably one that has been
recommended to you. Make sure that you understand exactly how they
will market your property and don't hesitate to move on if they
Do not fall into the trap of choosing the cheapest or the most
expensive estate agency. Your choice should be governed by your own
objectives and the confidence you have in the agent being able to
achieve them, not by what you pay them.
Have a clear idea about the sort of property that you want and
where your priorities lie, and check that they can be met within
the budget available. Once you begin your property search in
earnest, try to meet the estate agents you are looking through
in person - they are much more likely to be able to help you.