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Residential

Bathrooms are a deal breaker for buyers

Q2 2013

People on the lookout for prime property in the UK rank bathrooms as an important factor in the decision making process, according to new research.

People on the lookout for prime property in the UK rank bathrooms as an important factor in the decision making process, according to new research.

A study from PrimeLocation shows that 80% of buyers in this sector say that the number of bathrooms is a significant influence when it comes to choosing which home to buy.

The typical buyer wants a ratio of at least two bathrooms for every three bedrooms, although the average number of bedrooms and bathrooms respectively needed for a property to be considered ‘prime’ is 4.5 bedrooms and three bathrooms.

Nearly a third of those polled would rule out a home entirely from their search if it had too few bathrooms, while more than 90% believe that the ratio of bedrooms to bathrooms could not be greater than 2:1 for a property to be considered as ‘prime’.

A few years ago it was a statement kitchen that was on every buyer’s wish list – the bathrooms were almost an afterthought, crammed under the stairs or in cupboard space.

James Mackenzie from Strutt & Parker’s National Country House Department comments: “Nowadays it is not uncommon for people to want washroom suites with jet showers, standalone bathtubs and in some cases spa rooms! As a nation we’ve never invested more time, effort or money into our bathrooms”.

In fact, 37% of prime buyers think it is vital to have an en-suite in each bedroom. En-suites are also more desirable than almost any other ‘prime’ features, including swimming pools, tennis courts and gyms.

“We’ve come a long way since the 70s and the ripe avocado and tangerine coloured bath tubs” adds Mackenzie; “it’s white all the way now!”